To blog or not to blog….seems to be the summer blog trend. It’s trendy to say “I’ll be back next week”, but this freedom has me feeling a bit disconnected, disconnected from my norm. My routine is off and my inspiration juices aren’t flowing as fluidly as before. The emergence of summer really throws a wrench into the whole blogging process and finding inspiration and reasoning to STAY INSIDE is pretty darn impossible at times.
As many of you loyal readers know, blogging is a full time job of gathering inspiration, processing information, taking photos, creating original content, writing, typing, and hopefully hitting publish after the exhausting process. Who the hell wants to endure all of that when you could go drink lemonade on a picnic blanket?
The truth is that blogging is such an important part of my creative business and a way to keep that business running successfully. I want to say that more than 50% of my client base found my work & services through my blog or other social media. I feel like I’m able to connect with people on a more intimate level here in this space. I’m also allowed to share my most authentic self and I’d hate to miss an opportunity that results from curating the way I do.
Are any of you feeling the summer blogging blues? I’d love to hear your thoughts on the importance of maintaing your blogging schedule, even when you’re not really feeling it. Do you guys see a link between publishing consistent blog content and consistent client work?