This post has been a long time coming. Over the past several months I’ve had the opportunity to work with Gabrielle Savoie of Savvy Home to help with a total rebranding and website re-design. I love fully integrated projects like this because we get to start with a decent base and build onward and upward from there. For this project we started with a total logo redesign and style guide that we later used as a guide for making design decisions. Next we moved on to a few collateral pieces such as business cards, media kits and social media. Lastly we turned her blog into a “blog-site” with much more dynamic content, shopping function, an extensive directory of resources, and a new way for people to get to know Gabby and hire her to redecorate their homes!
These brand build outs are really labor intensive, but when you’re done the results are beyond exciting. You can explore her new website at the link below.